Gold jewellery is one of the most enduring materials on earth. With the right care, a piece bought today can be worn by your grandchildren. Here is how to keep every piece in your collection looking its finest.
Daily Habits That Make a Difference
The simplest way to protect your gold is to put it on last and take it off first. Perfume, hairspray, and lotions contain chemicals that dull the surface over time. Slip your jewellery on after your routine, and remove it before you shower, swim, or sleep.
Cleaning at Home
You do not need expensive solutions. Mix a few drops of mild dish soap with warm water, soak the piece for 15 minutes, then use a soft-bristle toothbrush to gently clean around settings and links. Rinse under warm running water and pat dry with a lint-free cloth.
Never use abrasive cloths or ultrasonic cleaners on pieces with gemstones — the vibrations can loosen settings.
Storage
Store each piece separately in a soft pouch or compartment. Gold is relatively soft — pieces stored together scratch each other over time. Chains should be laid flat or hung to prevent kinking.
Professional Polishing
Once a year, bring your pieces to us. A professional polish removes surface scratches and restores the mirror finish that makes gold jewellery so distinctive. For LCJ customers, the first polish is always complimentary.
What to Avoid
- Chlorine pools and hot tubs — chlorine weakens gold alloys
- Abrasive cleaners or paper towels
- Wearing jewellery while exercising or doing heavy work
- Exposing pieces to direct sunlight for extended periods
Treat your gold well, and it will remain beautiful for a lifetime. Our team is always available on WhatsApp if you have specific questions about a piece in your collection.


